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Morrama News

Our thoughts, opinions and reflections on the latest in design, materials, tech and the climate.
All viewpoints
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Planet-first material innovations don't align with regulation

We headed to the Rethinking Materials summit this week to find out the latest in material innovation
Jo Barnard
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May 1, 2026

AI Toys & Child Safety - Morrama in the Indian Express

Morrama founder Jo Barnard shares expert insight on AI-powered toys and child safety across global markets. Explore the key takeaways and talk to our team.
Andy Trewin Hutt
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March 25, 2026

Morrama wins Gold at DBA!

Morrama picked up a prestigious Gold at the Design Business Association's Design Effectiveness Awards
Andy Trewin-Hutt
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March 11, 2026

Wild Refillable Deodorant: redefining a category

Effective design delivers return on investment
Andy Trewin Hutt
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March 3, 2026

Kibu on Dragons' Den: Why repairable tech for kids Is the future we've been designing towards

Kibu, the award-winning repairable children's headphones, secured an investment offer from Peter Jones and Jenna Meek on Dragons' Den in February 2026. Designed for disassembly, repair and creative play, Kibu is the first circular electronics brand built specifically for children. Here's why it matters, and why this is just the beginning.
Jo Barnard
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February 27, 2026

Morrama confirms the new board appointment

Jo and the Board are excited to announce the addition of Robert Bye to its Board of Non-Exec Directors
Andy Trewin Hutt
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February 25, 2026

AI for kids, what we learned from CES 2026

As AI starts to creep into everyday kids products, who is doing what and what protections are being put in place?
Jo Barnard & Andy Trewin Hutt
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January 16, 2026

Jo Barnard wins the 2025 Bentley Lighthouse Award

Jo Barnard wins the 2025 Bentley Lighthouse Award in recognition of her commitment to thoughtful, sustainable design and her role in shaping Morrama’s practice over the last ten years.
Andy Trewin Hutt
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November 26, 2025

Morrama shortlisted for DBA Design Effectiveness Awards 2026

Morrama shortlisted for DBA awards 2026 for our work on the Wild refillable deodorant redesign
Andy Trewin Hutt
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October 23, 2025

London Design Festival 2025

The best year yet, with collaborations and ventures on show
Andy Trewin Hutt
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September 23, 2025

Impact report 24-25

Overview of Morrama's impact statement
Andy Trewin Hutt
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September 1, 2025

Morrama to host 'From the Ground Up' exhibition at London Design Festival 2025

London Design Festival announcement
Andy Trewin Hutt
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August 11, 2025

Morrama marks a decade of design excellence at Hackney Depot

Morrama celebrates 10 years of business
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June 12, 2025

Morrama Wins Two Dieline Awards for Plastic-Free Innovation and Sustainable Beauty Design

Morrama wins at Dieline for the compostable Wild body and hair care packaging in collaboration with Shellworks
Andy Trewin Hutt
/
May 8, 2025

Seeing Differently: Reframing the way you observe design

A series of thoughtful cue cards that prompt individuals to take in the world around them as a Morrama industrial designer.
Ben Melvin
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April 23, 2025

Mokobara: A Case Study in Disrupting the Indian Luggage Market

How Morrama helped launch India's fastest growing luggage brand
Andy Trewin Hutt
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February 19, 2025

Milan Design Week 2025: OOO Run Club

We are switching things up as we go Out the Office for Milan design week 2025
Andy Trewin Hutt
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December 18, 2024

The Future of 2025: Design Trends Through the Morrama Lens

What Morrama sees coming up this year in the world of design and tech
The Morrama Team
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December 16, 2024

Impact Report 2024

The annual B-Corp summary from the Morrama studio
Andy Trewin Hutt
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October 10, 2024

London Design Festival 2024 Reflection

Jo's reflection on opening up the Morrama studio for the first time
Jo Barnard
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September 23, 2024

Gaming and smart fitness technology

Gaming and smart fitness technology is ready to transform our health - but we must think about its design
Jo Barnard
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September 5, 2024

Morrama opens its office doors for the London Design Festival

For the first time in almost a decade, we opened our studio to the public
Andy Trewin Hutt
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August 21, 2024

The rise of femtech innovations

In the fast-evolving landscape of female technology, 2024 is poised to mark a pivotal year in growth and innovation. We discuss what this might bring.
Jo Barnard
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April 10, 2024

Sustainable product design required holistic thinking

Jo discussed what businesses need to address if they are to truly design sustainably
Jo Barnard
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February 16, 2024

Materials; biodegradable vs recyclable? What to choose and when.

At Morrama we design products by starting at the end. By thinking about where a product or material is going to end up, we inevitably end up asking this question. So what is the answer?
Jo Barnard and Lucy Williams
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January 14, 2024

Top Trends in Product Design from CES 2024

As an industrial design agency driven by innovation, we’ve naturally been keeping a close eye on CES 2024, sussing out the latest trends and more.
Andy Trewin Hutt, Ben Melvin, Ben Polhill and Jo Barnard
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January 11, 2024

Future industrial design trends for 2024 and beyond

Building upon the design trends we’ve seen emerging in 2023, our focus shifts forward to 2024 and beyond.
Andy Trewin Hutt, Jo Barnard and Ben Polhill
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January 1, 2024

Best designs and designers of 2023

Morrama listed amongst the top designs and designers by the Guardian for our project with Batch.works
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December 13, 2023

Emerging design and innovation trends from 2023

A reflection on what's happened in design, technology and innovation in 2023 and what we might see more of in 2024.
Andy Hutt and Léa Berger
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December 7, 2023

Redefining ‘good’ design for a more sustainable future

Founder Jo's thoughts on how awards organisations like D&AD are critical in redefining what is considered 'good' design and why this is vital if we are to accelerate the industry towards more sustainable future.
Jo Barnard
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September 26, 2023

Prioritising sustainability in female health products

Jo Barnard discusses why companies should prioritise sustainability in the design of female health products
Jo Barnard
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August 30, 2023

Climate change forces new urgency on designing for sustainability

Jo Barnard reflects on the changes within the design industry in the last decade and how designers can take responsibility for the impact of our work on the planet.
Jo Barnard
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August 22, 2023

Morrama Impact Report 22/23

Now a B Corp, Morrama continues to record its time spent on social and environmental impact.
Andy Trewin Hutt
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August 1, 2023

Morrama is a B Corp

Morrama is certified B Corp UK with a score of 110.2, showing a dedication to social and environmental responsibility
Andy Trewin Hutt
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June 2, 2023

What you need to know about UX design

Get insights and guidelines to determine the ideal budget for your branding efforts and make informed decisions about your investment.
Andy Trewin Hutt
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February 14, 2023

What’s next in the booming women’s healthcare market?

With a host of start-ups backed by A-lists celebrities redefining the landscape, are we entering into a new age of menopause management?
Jo Barnard, Ben Melvin, Dan Lloyd, Andy Trewin Hutt, Olive Kennington
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January 1, 2023

Morrama's values

Off the back of an amazing 2021 we started January on a high. By late spring it became clear that it wasn’t going to be quite the year we had hoped for. So we’ve focused on growth in other ways.
Jo Barnard
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December 16, 2022

What will micro-dosing look like if psychedelics are legalized?

Currently illegal in the majority of countries, what if this was to change?‍
Jo Barnard, Ben Melvin, Andy Trewin Hutt, Olive Kennington
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December 12, 2022

The future of micro-dosing

As the age of AI approaches, can psychedelics help advance our role as creative shamans harnessing the AI spirit.
Jo Barnard, Ben Melvin, Andy Trewin Hutt, Olive Kennington
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December 1, 2022

Why Design Declares?

Morrama is leading a campaign encouraging designers to act on climate change, but what does this mean for us and our clients?
Jo Barnard
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September 21, 2022

Morrama Impact Report 21/22

As part of the path to B Corp, Morrama recorded its time spent on social and environmental impact.
Andy Trewin Hutt
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August 1, 2022

Should we bother to recycle?

With statistics showing that the UK burns more waste than it recycles, should we be designing for recycling?
Emma Lacey
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January 27, 2022

Are refills sustainable?

Or are they a temporary stepping stone to the next ‘sustainable’ strategy? If so, can we skip this phase and stop the further waste of materials?
Emma Lacey
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January 25, 2022

Returnable packaging, designing for a circular economy.

We know that 100% recyclable is not enough, that we need to move away from relying on virgin materials and to design for a circular economy.
Emma Lacey
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December 2, 2021

Morrama win gold at the Pentawards

Morrama were nominated for 2 awards for our work on the Wild Refill Deodorant in the Sustainable design - Body, skin, health and beauty category plus the People’s choice award.
Andy Hutt
/
October 21, 2021

Accelerating UK innovation post-Brexit

Last week I was invited to speak at a BIDA (British Industrial Design Association) webinar titled Designers in Innovation. How can we boost innovation in the UK? What role does design have in this? In a post-Brexit and Covid-19 impacted age, it’s more important than ever to be building on one of the UK’s finest exports: innovation. I’ve jotted down my key takeaways from the discussion.
Jo Barnard
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January 26, 2021