Ordo

Oral care on the go

Project team
Mike Hankin, Ben Polhill, Jo Barnard
Year
2019

Brief

To design a sleek travel toothbrush with which Ordo would launch their startup brand.

Narrative

Wanting a sleek and stylish toothbrush design that would stand out from the plastic heavy, brightly coloured options on the market, we focused on keeping both the aesthetic and user experience of the brush simple and minimal.

Outcome

From design through to engineering and manufacture, Morrama helped Ordo launch their flagship product in 2018.

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CASEĀ STUDY

Design for manufacture

Alongside the brush, the cap, stand, toothpaste, presentation box & re-fill packaging went through the same level of design consideration to ensure a cohesive brand message and user experience.

Working closely with the factory in China we moved through the design and engineering phases in just three months and Ordo Life launched in February 2018.

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